For those who are new to media work, the guide provides the basics for getting started. For those who are more experienced, each part of the guide can serve as a checklist for your ongoing efforts to keep the public informed through media.
A very comprehensive document covering all aspects of trail and greenway organization.
A collection of articles that provide media tips for promoting trails, bicycling, and walking, e.g. letters, press releases, interviews, etc.
Three brief articles from Bike Action 2000: Three Ways to Multiply the Impact of Your Newsletter, Seven Strategies for Increasing Interest in Your Newsletter, and Five Surefire Ways to Getting Your Press Release Used.