Nipa Shah, President of the digital marketing company, Jenesys Group, speaks about the importance of social media management. Social media, in all its various forms, has become one of the most powerful marketing tools today. Learn how trails can benefit from these tools, gain useful tips, and distinguish between formats for the best distribution of [...]
This manual and checklist developed by the Allegheny Trails Alliance illustrates how towns along trails can enhance trail user services and amenities in order to further enhance the trail tourism experience.
The Mid-Michigan Active Transportation Coalition in conjunction with the League of Michigan Bicyclists has instituted a program for valet bike parking that volunteers can easily implement at fairs, festivals and other events. Avoiding the usual traffic congestion and having a secure and welcoming place to lock your bicycle significantly adds to an attendee’s enjoyment [...]
The Allegheny Trails Alliance developed this detailed manual on enhancing trail tourism within communities along trails: http://www.greatalleghenypassage.com/pv/docs/1TTManual.pdf And a checklist for evaluating where to start on enhancing trail tourism within your town: http://www.atatrail.org/pv/docs/checklist2.pdf
In 2009 and 2010, the Michigan Recreation and Parks Association (MRPA) conducted a survey of its members on trail programs.
A well-written and comprehensive guide to trail event planning and promotion.
An trail photo contest example from the Washingon Trails Association
Crime Prevention Through Environmental Design (CPTED) theories contend that law enforcement officers, architects, city planners, landscape and interior designers, and resident volunteers can create a climate of safety in a community right from the start. CPTED’s goal is to prevent crime by designing a physical environment that positively influences human behavior. The theory is based on four principles: natural access control, natural surveillance, territoriality, and maintenance.
A rodeo is a bicycle skills event which provides an opportunity for bicyclists to practice and develop skills that will help them to become better bicyclists and avoid typical crashes. This guide outlines a step-by-step approach to designing a successful bicycle rodeo in your community.